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Trump Wins the First Influencer Election

But while both campaigns worked overtime to court influencers, their strategies were divergent. The Harris campaign prioritized shortform clips, investing in quick videos and viral remixes on TikTok and Instagram. The Trump campaign went deep and long, investing heavily in longform YouTube podcasts and building partnerships with livestreamers. Ultimately, the latter proved wildly more successful.  The Trump campaign traveled to meet with various content creators, while Harris sought to make influencers meet on her own turf. When she and Walz filmed an episode of creator Kareem Rahma’s hit series Subway Takes, for instance, which is meant to be shot on a New York City subway, the Harris campaign insisted on filming it on a bus in Pittsburgh. When Harris was invited on Joe Rogan’s podcast, the campaign responded by requesting that Rogan leave his studio in Austin, Texas and travel to them. They also wanted to cut the format to an hourlong interview, rather than his notoriously long discussions that usually last three to four hours. The interview did not happen. The Harris campaign did not respond to a request for comment.

October 27, 2024 - by Heather Cox Richardson

Puerto Rican singer and actor Ricky Martin shared a clip from Hinchcliffe’s set with his 16 million followers. His caption read: “This is what they think of us.” Singer and actress Jennifer Lopez, who has 250 million Instagram followers, posted Harris’s plan. Later, singer-songwriter and actress Ariana Grande posted that she had voted for Harris. Grande has 376 million followers on Instagram. Singer Luis Fonsi, who has 16 million followers, also called out the “constant hate.”

What's behind Harris' social media dominance

The "mobilization team," made up of the generation that encompasses 12-27 year olds, is leveraging talked about moments from the campaign trail and reacting with humor while capitalizing on viral TikTok trends to force a contrast between Harris and former President Trump. They've seen much success embracing "brat summer," "femininomenon," celebrity endorsements and coconut tree memes.

Hundreds of influencers get a front-row seat to the political conventions - ABC News

Roughly 70 content creators were invited to participate in the Republican National Convention in Milwaukee, Wisconsin, last month, according to the RNC officials. The DNC said around 200 social media influencers were credentialed for the convention, giving them exclusive access to invite-only parties and events as well as opportunities to meet and interview delegates. They were also given access to an exclusive "creator's lounge" that was separate from traditional media spaces in the United Center arena. Influencers took turns recording content from a designated seating area on the arena floor close to the stage. "There are influencers that are way more powerful than the TV networks, way more powerful than the New York Times or the Washington Post, and way more important if you're trying to reach actual voters," said ABC News Washington Bureau and Political Director Rick Klein in an interview with "Nightline." "If you can get the youth vote to engage just a little bit more, the thinking is, well, that can just change the election," Klein said.

The Coddling of the American Parent

For example, Haidt mentions the increase in depression and suicide among teen girls from 2000 to the present. The numbers started rising around 2010, though they are still relatively low. Elon Musk Is in the ‘Please Clap’ Stage of His Megalomania LET THAT SINK IN Anthony L. Fisher What’s left out if you start in 2000 is what happened earlier. Prior to 2000, the numbers were on par with what they were today in the late 1980s and early 1990s, when no social media existed. Across the decades, we see that the late ’90s and early 2000s were a time when depression and suicide rates significantly dipped from previous highs, before returning recently to similar levels from the ’80s and ’90s.

The Coddling of the American Parent

The American Psychological Association, which is often quick to blame new technologies for harms (it did this with video games), admitted recently that in a review of all the research, social media could not be deemed as “inherently beneficial or harmful to young people.”

The great rewiring: is social media really behind an epidemic of teenage mental illness?

the book’s repeated suggestion that digital technologies are rewiring our children’s brains and causing an epidemic of mental illness is not supported by science. Worse, the bold proposal that social media is to blame might distract us from effectively responding to the real causes of the current mental-health crisis in young people.

Jonathan Haidt's Take on Social Media and Teen Mental Health Is Statistically Flawed

Three studies ("Social media and depression symptoms: A network perspective," "Does time spent using social media impact mental health?," and "Does Objectively Measured Social-Media or Smartphone Use Predict Depression, Anxiety, or Social Isolation Among Young Adults?") find no statistically significant result either way.

Social Media Use Does Not Diminish Offline Friendships in Youth - Neuroscience News

Children who spend more time using social media report spending several evenings a week with friends offline. Other studies have shown that the use of social media leads to increased closeness in friend relationships, the development of new friendships, and old friendships being reinforced. This may be a possible explanation for the findings from the Trondheim Early Secure Study.

Social Media Fuels Eating Disorder Echo Chambers - Neuroscience News

The researchers next looked at how these communities interacted with each other. Chu described the result as “astonishing.” Clusters, or echo chambers, appeared where tens of thousands of users in the same community responded to and retweeted each other, yet they had little interaction with outside groups.

“You’re Telling Me That Thing Is Forged?”: The Inside Story of How Trump’s “Body Guy” Tried and Failed to Order a Massive Military Withdrawal | Vanity Fair

McEntee’s efforts to root out Trump infidels in the administration were often comically petty, but they came with the force of a presidential mandate. Just weeks before the 2020 presidential election, for example, somebody on McEntee’s staff discovered that a young woman in the office of Housing and Urban Development Secretary Ben Carson had liked an Instagram post by pop star Taylor Swift that included a photo of Swift holding a tray of cookies decorated with the Biden-Harris campaign logo. The transgression was brought all the way to White House chief of staff Mark Meadows, who placed a call to Carson’s top aide. The message: We can’t have our people liking the social media posts of a high‑profile Biden supporter like Taylor Swift.

Is Doctor Pay Too High? NIH Pulls Plug on Misinfo Research; FDA and EPA Butt Heads | MedPage Today

Previous NIH Director Francis Collins, MD, PhD, publicly proposed the project idea in 2021, saying, "We basically have seen the accurate medical information overtaken, all too often, by the inaccurate conspiracies and false information on social media," and "I do think we need to understand better how -- in the current climate -- people make decisions."

America’s Love Affair with Adderall | The Free Press

Many TikTok videos list ways to get an Adderall prescription online and how to self-diagnose ADHD (three symptoms cited by the CDC include being “easily distracted,” acting as if “driven by a motor,” and having “trouble organizing tasks and activities”). Studies have found that watching TikTok increases self-diagnosis for ADHD. The hashtag #ADHD has 14 billion views, and #ADHDdiagnosis has 46.1 million views.  Last year the company Cerebral, which provides online therapy and medication, was the third largest advertiser on TikTok after Amazon and HBO. After filling out a questionnaire, followed by a 30-minute video call with a “licensed prescriber,” Cerebral can provide an ADHD diagnosis and prescription for medication.

‘Barry’: Bill Hader on “Disturbing” Season 3 Finale, What’s Next – The Hollywood Reporter

It’s interesting, comedy in general. I showed my kids Naked Gun, and we were dying laughing. I haven’t seen a movie like that for a long time. Actually, I take that back: Barb and Star Go to Vista Del Mar was really funny, hysterical. But so much of what’s funny, and where people are getting their comedy buzzes from: YouTube, in reality, in life. What used to be, “Oh, my God, you gotta go see this new Naked Gun movie,” is now, “Watch this five-second clip of a guy falling off a Segway.” (Laughs.) I remember being at SNL, and we would watch news bloopers, or whatever thing someone would send you, and you would go, “We can never be this funny.” When I was a kid, you would take your video camera around, and you would do things you saw in movies. Now it’s, “Here’s my YouTube channel.” It’s just different, but I don’t bemoan it. I just think things evolve. I love reading about Old Hollywood and the advent of television and how that flipped everybody out. The conversation of “Movies are dead, and comedy is fucked” has been going on forever.

Why the Past 10 Years of American Life Have Been Uniquely Stupid - The Atlantic

The text does not say that God destroyed the tower, but in many popular renderings of the story he does, so let’s hold that dramatic image in our minds: people wandering amid the ruins, unable to communicate, condemned to mutual incomprehension. […]The story of Babel is the best metaphor I have found for what happened to America in the 2010s, and for the fractured country we now inhabit. Something went terribly wrong, very suddenly. We are disoriented, unable to speak the same language or recognize the same truth. We are cut off from one another and from the past.

Why the Past 10 Years of American Life Have Been Uniquely Stupid - The Atlantic

Social media has both magnified and weaponized the frivolous.

The chronic growing pains of communicating science online

The business-as-usual response to this challenge from many parts of the scientific community—especially in science, technology, engineering, and mathematics fields— has been frustrating to those who conduct research on science communication. Many scientists-turned-communicators continue to see online communication environments mostly as tools for resolving information asymmetries between experts and lay audiences (3). As a result, they blog, tweet, and post podcasts and videos to promote public understanding and excitement about science. To be fair, this has been driven most recently by a demand from policy-makers and from audiences interested in policy and decision-relevant science during the COVID-19 pandemic.

Study finds surprising source of social influence: Want to promote your new product or trigger a shift in thinking? Steer clear of the influencers -- ScienceDaily

So, if you want to spread gossip -- easily digestible, uncontroversial bits of information -- go ahead and tap an influencer. But if you want to transmit new ways of thinking that challenge an existing set of beliefs, seek out hidden locations in the periphery and plant the seed there. "Our big discovery," Centola added, "is that every network has a hidden social cluster in the outer edges that is perfectly poised to increase the spread of a new idea by several hundred percent. These social clusters are ground zero for triggering tipping points in society." Centola and Guilbeault applied their findings to predicting the spread of a new microfinance program across dozens of communities in India. By considering what was being spread through the networks, they were able to predict where it should originate from, and whether it would spread to the rest of the population. Their predictions identified the exact people who were most influential for increasing the adoption of the new program. Guilbeault, now an assistant professor at the University of California, Berkeley, noted, "in a sense, we found that the center of the network changed depending on what was spreading. The more uncertain people were about a new idea, the more that social influence moved to the people who only had parochial connections, rather than people with many far-reaching social connections." Guilbeault added, "the people in the edges of the network suddenly had the greatest influence across the entire community."

#StopTheSteal: Timeline of Social Media and Extremist Activities Leading to 1/6 Insurrection

Most of the material found in this report was posted in plain sight on social media platforms and online forums, designed to convince more Americans of falsehoods about the 2020 elections. The Stop the Steal movement was far from monolithic, though, and included groups across a spectrum of radicalization: hyperpartisan pro-Trump activists and media outlets; the neo-fascist Proud Boys, a group with chapters committed to racism and the promotion of street violence; unlawful militias from around the country with a high degree of command and control, including the so-called Three Percenters movement; adherents to the collective delusion of QAnon; individuals identifying with the Boogaloo Bois, a loosely organized anti-government group that has called for a second civil war; and ideological fellow travelers of the far-right, who wanted to witness something they believed would be spectacular.

QAnon and the Cultification of the American Right | The New Republic

The unchecked growth of far-right conspiracy-mongering online also meant that, in terms of messaging, the movement was poised to enter prime time. Many of today’s lead organizers are doing their networking and recruiting out in the light of day, with the assistance of a wide array of celebrity enablers, from Alex Jones and Roseanne Barr to former President Trump himself. Ardent fans of The Turner Diaries don’t need to wait for the gun shows that the Oklahoma City bomber Timothy McVeigh frequented to find one another. But about one month before that 1995 bombing, Stormfront became one of the first white nationalist forums to launch its own website. When the man who headed to El Paso in 2019 to shoot and kill 23 people and injure two dozen others wanted to release his white supremacist manifesto timed to the attack, he made a post on the message board 8chan—a platform where Q left his “drops” for followers to decipher—19 minutes before the first 911 call. And while online visibility might forewarn surveilling authorities about Q-related insurrectionist plans, it has not stopped the violence, as the January rioting at the Capitol made all too clear.

Maybe Freedom is Having No Followers to Lose - Insight

One of the reasons for this discrepancy is that, on social media, the dynamic for in-group status assertions and status competition is strong—and getting stronger for this topic as the pandemic rages on. I’m no stranger to this dynamic, as it is something that’s very common among social movements (something I’ve studied at length) and, well, pretty much any human group. Who’s in and who’s out of the group is a key force for group-based species like ours and thus “stay-in-your-lane” assertions and wagon-circling against criticisms from perceived outsiders is forceful in any human group or profession. As the pandemic progresses, and as the field feels more and more under attack (and much of it quite unfair and terrible) the dynamic strengthens, often to the detriment of the field.

Inside the New York Times’ Heated Reckoning With Itself

So the staff turned to Slack, taking aim first at the column (“It’s very Bolsonaro of Op-Ed to run this”); then at the op-ed section’s editor, James Bennet (“We’re tiptoeing around the elephant in the room, trying not to notice the stink of the huge pile of crap it’s just dumped. Should JB be replaced?”); and, eventually, at the Times itself. Employees of color felt unheard — “We love this institution, even though sometimes it feels like it doesn’t love us back” — while tech reporters worried the Times’ defense of the column, in the name of an open consideration of a wide range of opinion, was making the paper look like the companies its reporting was taking to task: “It is frustrating to hear some of the same excuses (we’re just a platform for ideas!) that our journalists and columnists have criticized tech CEOs for making.”

Bill Moyers and Heather Cox Richardson on Her Daily Letters – BillMoyers.com

HEATHER COX RICHARDSON: The newsletter was completely an accident, and I have my readers to thank for it. I had on Facebook a professional page that I posted on about once a week. And I hadn’t written on it in a while in the summer last year because I was actually busy moving. And I was all set to get in the car and drive from my home in Maine to teach in Boston. And I happened to be stung by a yellow-jacket, and I’m allergic to them. And I didn’t have my EpiPen nearby. So I didn’t dare get on the road until I knew how badly I would react. And I thought, “Well, I haven’t written in a while on my Facebook page.” And I know that on Friday, Friday the 13th, September 13th, Adam Schiff wrote a letter to the acting director of national intelligence at the time saying, “We know there’s a whistleblower complaint out there. And we know that you have it, and we know that you’re supposed to give it to us, and you’re not. And that means that we have to assume it’s a really big deal. Hand the stupid thing over.” And of course, I paraphrase, but that was the gist of it. And I recognized because I’m a political historian, that this was the first time that a member of Congress had found a specific law that they were accusing a specific member of the executive branch of violating. So I thought, you know, I oughta put that down, ’cause this is a really important moment. If you knew what you were looking for, it was a big moment. So I wrote it down, and then got myself back to Boston and got home and there were a ton of questions about what I’d written. And it was clear that the readers wanted to know more. They seemed to want to know the answers, so I wrote again, I think it was two nights later on the 17th. And I’ve written every night since because questions just poured in, and people flooded me with questions about what was going on, and who were the players, and how was this going to play out? And what were the laws, and why should I have any hope that this was gonna turn out in a good way? And this was just something that really was sort of reader-driven, not driven by me at all. And I think that’s probably why it’s had such staying power.

Exploring the use of 'stretchable' words in social media: Analysis of 100 billion tweets provides new insights into linguistic patterns -- ScienceDaily

The authors add: "We were able to comprehensively collect and count stretched words like 'gooooooaaaalll' and 'hahahaha', and map them across the two dimensions of overall stretchiness and balance of stretch, while developing new tools that will also aid in their continued linguistic study, and in other areas, such as language processing, augmenting dictionaries, improving search engines, analyzing the construction of sequences, and more."

Community, curation, convening

His report identified several factors that signalled the sea change that brought about the resurgence of numbers. First was "community," which bookstores identified has a movement. This was amplified by a massive boom in social media. Around 2010, people stopped talking about bookstore activism and getting bookstores fair pricing from publishers and others, and shifting to talk of 'localism' — or buying local," said Raffaelli. He next identified the emergence of the concept of curation in stores and identified handselling as something the corporate retailers cannot replicate, calling it "pure gold" and the means by which "humans can beat algorithms." Rafaelli's third concept was "convening" — the notion that booksellers have an ability to bring people into their stores for a conversation. He finally landed on the notion of "collective identity," which is the value system that identifies independent bookstores.

The Truth About “Dramatic Action” | China Media Project

And there may be a reason for this. Why? Because there are already concrete examples that deepen their sense of dread. On January 22, Huang Mouhong (黄谋宏), the deputy director of the Hubei Provincial Department of Commerce, was diagnosed with the coronavirus. Before this, there was news that Wang Guangfa, the expert who had flown to Wuhan from Beijing and announced that the disease was “preventable and controllable,” had been confirmed as infected shortly after his return to the capital. In fact, both the provincial and municipal governments have already effectively been shut down, and to a large extent can be said to now be only caretaker governments (看守政府). These cowardly and incompetent governments obviously cannot take on the necessary responsibility of governing in what has already become essentially a state of war. This leaves the public in a state of deep concern and uncertainty. On January 22, Zhang Ouya (张欧亚), a journalist for the official Hubei Daily newspaper, clearly at the end of his rope, fairly shouted online: “Wuhan must immediately change out its commanders” (武汉必须当机立断换帅了). For a brief time, this furious call proliferated online. Another meme was rapidly born, like a mutating virus, across social media. The word “coronavirus”, or guānzhuàng bìngdú (冠状病毒), was replaced with the identical-sounding “official virus” (官状病毒), mocking the cowardice and ineffectiveness of the government and of high-level officials. We may find it hard to suppress a bitter laugh over such an acts of inventive criticism. But such a story cannot have a happy ending in China’s stability-obsessed political environment – where anything can be stopped. Zhang Ouya’s post was quickly expunged. The Party leadership of the Hubei Daily Media Group, Zhang’s employer, wrote a letter of apology to the Municipal Party Committee expressing its “deepest apologies” for Zhang Ouya’s “incorrect remarks.”