henry copeland:
Thinking about buying Facebook ads to promote your book? Think again. pllqt.it/GGmAwd #publishing
Do Facebook Ads Work For Books?
Some clever sleuthing by Derek Muller, proprietor of the science-focused YouTube channel Veritasium, determined that many Facebook ad clicks are worthless and, worse, that buying lots of Facebook love can significantly decreases the popularity of any content you subsequently post to Facebook.- adbiblio.com