henry copeland:
Good data in @byjenamiller's story on races glut. Maybe rise in virtual races also a factor? pllqt.it/7l3ur4
The Running Bubble Has Popped. (You Couldn’t Hear It in New York.) - The New York Times
“Back when you could enter a road race for $10 and you could enter a marathon for $25, the sport really had no appeal or very little appeal for for-profit businesses,” Stewart said. “But then we moved into an era where people would pay $85 for a half and $135 for a marathon. That’s when you really had all the for-profit groups, and it just transformed the model.” Stewart specifically cited the Rock ’n’ Roll Marathon race series, which put a heavy focus on the social experience of running events and charged high prices for it. (Fees for races in its 2017 Las Vegas race series are $79.99 for the 5K up to $179.99 for the marathon.)- www.nytimes.com