And now he's just so clearly the CEO of a media company — replete with highly complex rules (What is hate speech anyway?); with double standards (If it's "news" it stays, if it's a rant it goes); and with an enforcement mechanism that is set up to fail - http://www.npr.org/sections/alltechconsidered/2016/11/17/495827410/from-hate-speech-to-fake-news-the-content-crisis-facing-mark-zuckerberg